Gift card providers have adopted the requirement of gift cards to be activated before they can be used as a technique to reduce gift card theft.
​
When you purchase a gift card at the store, it will be activated for you after payment. Ecodes are also activated subsequent to purchase.
​
But in cases when your gift card is not purchased through the right channel or is not properly activated at the store, it will not work.
​
However, it is easy to fix. All you need to do is head to the store and complain.
​

Unfortunately, Cardtonic does not accept such cards and we cannot fix the problem.
​
​